Strava and Nike enter into a partnership

Nike and Strava entering into partnership (Picture: press release)

Strava has announced a partnership with Nike that will, for the first time, give members the ability to track and share their activity, inspiration and community across both company’s platforms.

The partnership will enable members:

  • To share activity details from the Nike Run Club and Nike Training Club apps to Strava, allowing athletes an aggregated way to track their workouts and connect with their community.
  • Access a Nike-branded club on Strava that will host challenges and curate specialized content from Nike’s coaches and athletes.
  • Access the Strava global community and the more than 750,000 clubs that reside within the platform.

“Strava is one of the largest communities of active people in the world with over 100M athletes discovering the joy of movement and community every day on Strava,” said Michael Horvath, Strava CEO and co-founder.

“By partnering with Nike, we’re able to connect two powerful global sport communities on the Strava platform to create meaningful spaces for active people to come together daily.”

Later this summer, millions of Nike Run Club and Nike Training Club users will be able to upload their activity into Strava to share with their community across platforms.

Nike will begin hosting challenges on Strava later this summer. The hosted challenges will seek to inspire connection and engagement around a shared goal, while enabling athletes to track their progress and unlock rewards with the brand.