Challenge Family partners with TrainingPeaks: ‘Helping athletes getting most out of their triathlon experience’

(press release)

Challenge Family and TrainingPeaks today announced a global partnership to help athletes of all abilities achieve their peak race condition for Challenge Family events around the world. The partnership further highlights Challenge Family’s commitment to the athlete journey throughout the year, from registration to race day.

TrainingPeaks is the global leader in providing expert instruction from the world’s best triathlon coaches. The all-in-one training platform — including the app, training plans and coaching services such as Coach Match — takes the guesswork out of preparing for a Challenge Family event.

The Challenge Family coaches are respected Danish athlete and coach, Michelle Vesterby, and established Spanish long-course long-course coaching specialists, Resistentia. There are currently 12 Challenge Family training plans from each coach to choose from, depending on if the race is middle or long distance, if the course is flat or hilly and what the athlete’s target time is. 

“Our focus is on helping the athlete be the best they can be on race day and getting the most out of their triathlon experience,” said Jort Vlam, Challenge Family CEO. “Partnering with TrainingPeaks provides Challenge Family athletes with access to a range of dedicated training plans. Whether first timers or seasoned athletes, these specialist training plans will help athletes meet their goals and provide structure to their training as they balance work, sport and family life. TrainingPeaks and Challenge Family both share the same passion for helping athletes achieve their sporting dreams and we look forward to working together to help these dreams become a reality.”

“We’re thrilled to partner with Challenge Family to offer expert instruction from the world’s best triathlon coaches to help athletes reach their starting line prepared and confident,” said Dirk Friel, TrainingPeaks co-founder and Chief Evangelist. “TrainingPeaks has long been trusted as the preferred training platform for triathletes of all distances and skill levels. Challenge Family event participants will now be able to choose from dozens of curated training plans specific to their event — wherever in the world it may be. Using our industry-leading training software, athletes can quickly upload training data, compare planned versus completed workouts, add notes and make data-informed decisions about their training.”  

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