Ironman continues Ironman VR with ‘You vs You’ campaign

After an inaugural year that saw its platform grow to over 126,000 members, the Ironman Virtual Club has kicked off 2021 with the “Ironman VR You vs You campaign.” This “encourages athletes to set their goals and chase their dreams with precision and purpose in 2021.”

“We are excited to offer athletes a prime opportunity to prepare and accomplish their goals this coming year through the Ironman Virtual Club platform,” said Earl Walton, Global Director of Training and Coaching for Ironman.

“We know our athletes are eager to get back to training and participate in racing both physical and virtually and believe the You vs You campaign will motivate athletes to set their goals early and get them across their finish lines, proving Anywhere Is Possible. We realize how important it is that our athletes are able to prepare with precision and purpose through the emerging connected fitness world and we are excited to bring athletes all the tools that the Ironman Virtual Club has to offer throughout that journey.”

Athletes have access to workouts, training resources, challenges and virtual challenges. The first virtual race is done already – a 40km bike ride. Here’s a list of the remaining races:

DateVirtual RaceFormat
Jan 11 – Jan 17IRONMAN VR2Run 10 km
Jan 18 – Jan 24IRONMAN VR3Brick: Bike 20 km, Run 5 km
Jan 25 – Jan 31IRONMAN VR4Sprint Distance
Feb 1 – Feb 7IRONMAN VR55150 Olympic Distance
Feb 8 – Feb 14IRONMAN VR6Sprint Distance
Feb 15 – Feb 21IRONMAN VR7Half Distance
Feb 22 – Feb 28IRONMAN VR8Ride 40 km