Zwift appoints new Co-CEO

Zwift appoints new Co-CEO

Zwift Co-Founder Eric Min has unveiled former Amazon executive Kurt Beidler as Zwift’s Co-CEO. Beidler joins Min in the Co-CEO role, which according to Min will enable the two… “to divide and conquer.”

Going forwards the two Co-CEOs will partner on running the business, with each Co-CEO going ‘deeper into specific areas.’ Eric Min will remain as Chairman of the company.

Eric Min said “After a long search, I’m excited to announce that Kurt Beidler has joined Zwift as Co-CEO. Kurt joins us from Amazon, where he has led large teams and built multiple successful businesses over a 17-year run.

“For most of the past eight years, Kurt has been leading Amazon Kids+, a hardware/software/content subscription service structurally similar to Zwift. Kurt led the Kids+ team of several hundred people to grow Kids+ into the largest kid-focused subscription service in the world. Before that, Kurt built and ran several books and Kindle-related businesses across the US, Europe, Japan, and China.”

Min continued, “I will also be stepping into the role of Co-CEO, where I will partner closely with Kurt as he takes the reins of Zwift’s core business and ramps up in his new role. In the long term, while there are strategies where Kurt and I will partner closely together, the most significant value this new Co-CEO relationship brings to Zwift is the ability for Kurt and me to divide and conquer.

“There is much work to do! For me, rather than being spread thin trying to do it all myself, I will have time to go deeper into specific areas that are also critical to Zwift’s long-term success. In addition to my new role as Co-CEO, I will continue to chair the Board.

“I’m excited about this. We’re better equipped than ever, and I’m excited for what’s next.”

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